Tuesday, August 29, 2017

WORLD PREMIERE: MINI Electric Concept

BMW Group has been openly talking about the imminent launch of a MINI Electric car and now the concept version of it is finally here. Dubbed MINI Electric Concept, the new EV will debut at the upcoming Frankfurt Auto Show and will come to market in 2019. It has been nearly ten years since MINI took a significant, pioneering step with the MINI E – and laid the foundations at the BMW Group for the development of electric mobility solutions to production readiness. The MINI E unveiled in 2008 was the first all-electric car from the BMW Group to be driven by private users in everyday traffic conditions – as part of an extensive field trial. Over 600 MINI E cars entered service worldwide for the purpose of the field studies.

While the original MINI E had to forego a back seat and a reasonably dimensioned luggage compartment for space reasons, the new 2019 MINI E will show the progress made in recent years. Even if no interior space is shown in the photos, we can assume that it will offer considerably larger space than the first MINI E.

“With its characteristic go-kart feeling and powerful electric motor, the MINI Electric Concept is great fun to drive while also being completely suitable for everyday use – and producing zero emissions to boot. That’s how we at MINI envisage electric mobility in tomorrow’s world,” says Peter Schwarzenbauer, Member of the Board of Management of BMW AG, responsible for MINI, Rolls-Royce and BMW Motorrad.

The design of the MINI Electric Concept stands out with a hexagonal radiator grille and circular headlights. Identifying features include the vividly contrasting silver and yellow colour scheme reminiscent of the earlier MINI E, as well as the distinctive E badge. Besides this, the radiator grille and headlights have been reinterpreted to reflect the emission-free drive technology under the bonnet. As the electric drive unit requires very little cooling air, the radiator grille is closed for superior aerodynamics. A Striking Yellow accent bar in the grille – with an E badge in the same colour – produces a powerful contrasting effect, which is echoed by the styling of the daytime running lights in the all-LED headlight assemblies.

Clearly moulded fiber glass add-on parts along the lower edge serve to intensify the car’s snappy proportions. The paint finish in Reflection Silver – a matte liquid metal colour shade – showcases the surfacing design of the EV. Color gradients in the accent shade Striking Yellow, incorporated into both the roof and side skirts, add further flourishes. The colour of the roof flows from matt white to high-gloss yellow, while the yellow of the side skirts gains in transparency as it rises, appearing to merge into the body colour. These colour gradients accentuate the concept car’s lightness and modernity.

“The MINI Electric Concept is a quintessential MINI – compact, agile, simply the ideal companion for everyday driving. At the same time, it conveys a whole new take on the concept of sportiness,” explains Adrian van Hooydonk, Senior Vice President BMW Group Design. “Indeed, aerodynamics and lightweight design aren’t just important in the world of motor sport; they are also essential factors for maximising electric range. The car’s surfaces have a sense of precision and contemporary clarity about them that lends added impact to the car’s efficient character. Plus, striking accents and vivid contrasts give the exterior that distinctive MINI twist.”

The article WORLD PREMIERE: MINI Electric Concept appeared first on BMW BLOG



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